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Our History

Lavinder Group has been serving Danville and the surrounding area since 1994. With combined experience of over 85 years, the agents at Lavinder Group have the knowledge and patience to help your company or you personally with your insurance needs.

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Our Team

Mark Lavinder

Mark Lavinder

Mark grew up in Danville, Va. and attended Radford University to complete his Bachelor of Science Degree. After graduation in 2003, he began his insurance career with Lavinder Group and took ownership in 2018. Currently he resides in Pittsylvania County with his family. With twenty years of experience, Mark has continued to grow and remains relevant with constant changes within the insurance industry. His focus has always been to serve his community with exceptional service and integrity.

As the business has grown, he has needed to expand by adding additional valuable employees. Mark’s main role at Lavinder Group is maintaining and growing the group market as well as handling day to day operations. In Mark’s spare time he enjoys hiking and biking and spending quality time with his family. Also, he enjoys various forms of activities such as CrossFit, running/walking, and yard work.

Randy Lavinder

Randy Lavinder

Randy is a native of Danville, VA where he began his insurance career in 1973 and successfully established Lavinder Group Insurance in 1994 as a family business. With 50 years of insurance experience, he has helped many navigate through a wide variety of insurance needs. Through numerous changes over the years, Randy has remained a vital part of our group as he holds years of knowledge, wisdom, and respect  for the insurance industry and our clients.

He deals mainly in the individual market including Life, Health and Annuities. When Randy is not in the office he enjoys spending his time with his family, traveling, and being on the golf course. 

Cathy Lavinder

Cathy Lavinder

Cathy is a native of Danville, VA where she raised their family of four boys. She worked from home during the years her boys were growing up. She began with Lavinder Group in 1994, and she enjoys working with her family along with our clients. Cathy manages all of the accounting needs for the business. Cathy takes great care doing her job to ensure accuracy and accountability. Being a part of building and growing the business through the years have brought her great joy and accomplishment. When Cathy is not working, she enjoys traveling and spending time with her family.

Kimmie Chattin

Kimmie Chattin

Kimmie Chattin joined Lavinder Group in 2018 when she received her Health, Life and Annuity License. She is a native of Pittsylvania County and currently resides there with her husband and two daughters. Kimmie currently handles individual sales and is our direct contact for the Medicare market in which she specializes.

Her goal is to assist in finding plans that best serve the clients’ needs, as well as to create a smooth transition into Medicare. When not in the office, Kimmie enjoys spending time with her family and friends, traveling and sharing an appreciation for the great outdoors.

Shannon Farmer

Shannon Farmer

Shannon Farmer joined Lavinder Group in 2019 as our office manager and claims and customer service representative. She brings 25+ years of experience in administrative and health care management. This makes her a vital part in provider relations and resolving claim issues for our clients. She organizes and maintains our day to day operations. Shannon is from the Lake Gaston area of Mecklenburg County. She relocated to Danville in 2005 upon her marriage to her husband, and they are currently raising their son.

Shannon has become a part of the Danville community by volunteering for school activities, work events, as well as being an active member of her church. Shannon enjoys spending time with her family and friends, as well as traveling, and taking walks with her dog during her time off.

Sam Lavinder

Sam Lavinder

Sam Lavinder is the third generation of Lavinders at Lavinder Group. Sam grew up in Cary, North Carolina, and graduated from William Peace University in 2021. Shortly after graduation, Sam moved to Danville and became an addition to Lavinder Group in July of 2021. Sam is Licensed in Health, Life, and Annuities and is currently working alongside Mark in the group business. He handles all existing accounts as well as new sales. In his free time, Sam enjoys competing at his CrossFit gym, mountain biking, and swimming.

Jamie Potter

Jamie Potter

Serving in business development, Jamie focuses his energy on building strong and effective partnerships for Lavinder Group. He thrives on forming meaningful relationships and connecting individuals within the community to assist in strategically meeting goals and objectives for their businesses.

Jamie is from the Danville community – he is a graduate of Tunstall High School and Liberty University where he earned his Bachelor’s degree in Finance and Accounting.

When not serving the needs of our clients, Jamie loves spending time with his family and coaching youth sports.

Christy Hicks

Christy Hicks

Christy Hicks joined the Lavinder Group in October 2022 to assist with the high volume of individual clients during open enrollment season as our office secretary and administrative assistant. She gained her life, health and annuities license in 2024 and is now one of our individual sales representatives. She and her husband are raising their two children in the Danville area. She holds over 10 years of secretarial experience as well as being the treasurer for a local Athletic Booster Club for the last three years.

Christy will likely be your first point of contact when you call our office. She will be happy to assist you or direct you to the appropriate broker to serve your needs. During her time off, Christy enjoys spending time with her family, spending time with her church family, going to the lake, and gardening.

Our Mission

Driven by trust and expertise, we forge enduring relationships by providing exceptional service and top-quality insurance solutions, ensuring the well-being of our clients.

Our Exceptional Offers

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